Terms of Service & Privacy Policy2021-11-30T13:06:09+00:00

Terms of Service

1. Terms

By accessing the website at https://www.joannabloor.com/ and http://theamplifylab.com, you are agreeing to be bound by these terms of service, all applicable laws and regulations, and agree that you are responsible for compliance with any applicable local laws. If you do not agree with any of these terms, you are prohibited from using or accessing this site. The materials contained in this website are protected by applicable copyright and trademark law.

2.  Use License

Joanna Bloor and The Amplify Lab sites (the “Sites”), as well as all content, materials, services and products made available on the sites by us, other third parties, as well as the look and feel of all the foregoing, (collectively referred to as the “content”) are maintained for your personal entertainment and information by Joanna Bloor and The Amplify Lab (the “Company”) and are the property of the Company and/or its third party providers.  You agree that such company content shall include all proprietary videos, classes, HTML/CSS, Javascript, graphics, voice and sound recordings, artwork, photos, documents, and text as well as all other materials included in the site. Subject to your compliance with these Terms of Use, the Company hereby grants you a limited license, which is non-exclusive, non-transferable, and non sublicensable, to access, view and use the Site solely for your personal purposes.  No Company content may be copied, reproduced, republished, uploaded, posted, transmitted, distributed, used for public or commercial purposes, or downloaded in any way unless written permission is expressly granted by the Company.  Modification of the Content or use of the Content or any other purpose is a violation of the copyright and other proprietary rights of the Company, as well as other authors who created the materials, and may be subject to monetary damages and penalties,  You may not distribute, modify, transmit or use the content of the Sites or any Content, including any and all software, tools, graphics and/or sound files, for public or commercial purposes without the express written permission of Joanna Bloor and The Amplify Lab.

3. Privacy

See Joanna Bloor and The Amplify Lab’s Privacy Policy [below] for information concerning collection and use of your personal information.

3. Disclaimer

The materials on the Sites are provided on an ‘as is’ basis. Joanna Bloor and The Amplify Lab makes no warranties, expressed or implied, and hereby disclaims and negates all other warranties including, without limitation, implied warranties or conditions of merchantability, fitness for a particular purpose, or non-infringement of intellectual property or other violation of rights.

Further, Joanna Bloor and The Amplify Lab does not warrant or make any representations concerning the accuracy, likely results, or reliability of the use of the materials on the Sitesor otherwise relating to such materials or on any sites linked to the Sites.

4. Limitations

You acknowledge and agree that, to the maximum extent permitted by law, the entire risk arising out of your access to the Sites and the Content remains with you.  To the maximum extent permitted by law, in no event shall Joanna Bloor, The Amplify Lab or its suppliers be liable for any damages (including, without limitation, damages for loss of data or profit, or due to business interruption) arising out of the use or inability to use the materials on the Sites, even if Joanna Bloor or The Amplify Lab has been notified orally or in writing of the possibility of such damage. 

5. Accuracy of materials

The materials appearing on the Sites could include technical, typographical, or photographic errors. Joanna Bloor and The Amplify Lab does not warrant that any of the materials on its website are accurate, complete or current. Joanna Bloor and The Amplify Lab may make changes to the materials contained on the Sites at any time without notice. However Joanna Bloor and The Amplify Lab does not make any commitment to update the materials.

6. Links

Joanna Bloor and The Amplify Lab has not reviewed all of the sites linked to the Sites and is not responsible for the contents, products or services of any such linked site, nor for availability of such resources. The inclusion of any link does not imply endorsement by Joanna Bloor or The Amplify Lab of the site. Use of any such linked website is at the user’s own risk.

7. Modifications

Joanna Bloor and The Amplify Lab may revise these terms of service for the Sites at any time without notice. By using the Sites you are agreeing to be bound by the then current version of these terms of service.

8. Governing Law

These terms and conditions are governed by and construed in accordance with the laws of California and you irrevocably submit to the exclusive jurisdiction of the courts in that State or location.  If any provision of this agreement shall be unlawful, void, or for any reason unenforceable, then that provision shall be deemed severable from this agreement and shall not affect the validity and enforceability of any remaining provisions.  These terms and conditions constitute the entire and exclusive understanding between you and Joanna Bloor and The Amplify Lab regarding the Sites and Content, and supersede and replace any and all prior oral or written understandings or agreements between you and Joanna Bloor and The Amplify Lab regarding the Sites and Content.

9.  Contact

If you have questions about our privacy policy, please email us at info@theamplifylab.com.

Policy updated March 2020.

Privacy Policy

Your privacy is important to us. It is Joanna Bloor and The Amplify Lab’s policy to respect your privacy regarding any information we may collect from you across our website, http://www.JoannaBloor.com, https://www.theamplifylab.com/ and other sites we own and operate, and during the course of providing our services to you.  This policy explains which personal information we collect, how we use it through our website and in the course of providing our services.

1. Information we collect

Information we collect automatically

When you visit our website, our servers may automatically log the standard data provided by your web browser. This may include your computer’s Internet Protocol (IP) address, your browser type and version, the pages you visit, the time and date of your visit, the time spent on each page, and other details. In many circumstances this may not be personal information, as it may not identify you. To the extent it is possible to identify you from such information, it will be governed by this privacy policy.

We may also collect data about the device you are using to access our website. This data may include the device type, operating system, unique device identifiers, device settings, and geo-location data. What we collect can depend on the individual settings of your device and software. We recommend checking the policies of your device manufacturer or software provider to learn what information they make available to us.

Information you provide to us directly 

We may collect personal information from you directly, such as your:



Phone/mobile number

LinkedIn Profile

Personal Website

Payment information

The specific types of personal information we collect about you may depend upon the services we provide to you.  We only request personal information relevant to providing you with a service, and only use it to help provide or improve this service.

2. Legal bases for processing

We will process your personal information lawfully, fairly and in a transparent manner. We collect and process information about you only where we have legal bases for doing so.

These legal bases depend on the services you use and how you use them, meaning we collect and use your information only where:

it’s necessary for the performance of a contract to which you are a party or to take steps at your request before entering into such a contract (for example, when we provide a service you request from us);

it satisfies a legitimate interest (which is not overridden by your data protection interests), such as for research and development, to market and promote our services, and to protect our legal rights and interests;

you give us consent to do so for a specific purpose (for example, you might consent to us sending you our newsletter); or

we need to process your data to comply with a legal obligation.

Where you consent to our use of information about you for a specific purpose, you have the right to change your mind at any time (but this will not affect any processing that has already taken place).  If you wish to withdraw consent, you should do so by contacting us at the address below.

We don’t keep personal information for longer than is necessary. While we retain this information, we will protect it within commercially acceptable means taking into account the sensitivity of the personal information, to prevent loss and theft, as well as unauthorised access, disclosure, copying, use or modification.  That said, we advise that no method of electronic transmission or storage is 100% secure and cannot guarantee absolute data security. If necessary, we may retain your personal information for our compliance with a legal obligation.

3. Collection and use of information

We may collect, hold, use and disclose information for the following purposes and unless we inform you otherwise, personal information will not be further processed in a manner that is incompatible with these purposes:

to enable you to customise or personalise your experience of our website;

to contact and communicate with you;

for internal record keeping and administrative purposes;

for analytics, market research and business development, including to operate and improve our website, associated applications and associated social media platforms; and

for advertising and marketing, including to send you promotional information about our products and services and information about third parties that we consider may be of interest to you.

4. Disclosure of personal information to third parties

Joanna Bloor and The Amplify Lab will not disclose any personally identifying information about you to third parties, except where Joanna Bloor and The Amplify Lab, in good faith, believes such disclosure is necessary to comply with the law, enforce these Terms of Use, or in responding to claims or otherwise protecting our legal rights.  

We may disclose personal information to:

third party service providers for the purpose of enabling them to provide their services, including (without limitation) IT service providers, data storage, web-hosting and server providers, analytics, debt collectors, maintenance or problem-solving providers, marketing or advertising providers, professional advisors and payment systems operators; and

third parties to collect and process data.

Third Party Privacy Policies:





5. International transfers of personal information

The personal information we collect may be stored and processed in the United States, or elsewhere where we or our partners, affiliates and third-party providers maintain facilities. 

Any transfer of personal information from countries in the European Economic Area (EEA) to countries outside the EEA which are not deemed to be adequate will be protected by appropriate safeguards, for example standard data protection clauses approved by the European Commission, or binding corporate rules or other legally accepted means.

Where we transfer personal information from a non-EEA country to another country, you acknowledge that third parties in other jurisdictions may not be subject to similar data protection laws to the ones in our jurisdiction. There are risks if any such third party engages in any act or practice that would contravene the data privacy laws in our jurisdiction and this might mean that you will not be able to seek redress under our jurisdiction’s privacy laws.

6. Your rights and controlling your personal information

Choice: We will process the personal information you provide in accordance with this privacy policy. Our services are intended for general audiences and not for children under the age of 16.  We do not knowingly collect personal information of children under the age of 16. If we become aware of such information we will either require you to provide a parental consent, or delete the relevant information immediately. You do not have to provide personal information to us, however, if you do not, it may affect your use of this website or the products and/or services offered on or through it.

Information from third parties: If we receive personal information about you from a third party, we will protect it as set out in this privacy policy. If you are a third party providing personal information about somebody else, you represent and warrant that you have such person’s consent to provide the personal information to us.

Restrict: You may choose to restrict the collection or use of your personal information. If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by contacting us using the details below. If you ask us to restrict or limit how we process your personal information, we will let you know how the restriction affects your use of our website or products and services.

Access and data portability: You may request a copy of the personal information we hold about you. Where possible, we will provide this information in CSV format or other easily readable machine format, or as required by the laws applicable to you.

Deletion: You may request that we erase the personal information we hold about you at any time. You may also request that we transfer this personal information to another third party.

Correction: If you believe that any information we hold about you is inaccurate, out of date, incomplete, irrelevant or misleading, please contact us using the details below. We will take reasonable steps to correct any information found to be inaccurate, incomplete, misleading or out of date.

Notification of personal data breaches: We will comply with all  laws applicable to us in respect of any personal data breach.

Complaints: We commit to resolve complaints about your privacy and our collection or use of your personal information.  If you wish to make a complaint, please contact us using the details below. We will work to resolve your issue as quickly as possible and respond to you, in writing, setting out the outcome. You also have the right to contact a regulatory body or data protection authority in relation to your complaint if you feel that our resolution is ineffective or inadequate.

Unsubscribe: To unsubscribe from our email database or opt-out of communications (including marketing communications), please contact us using the details below or opt-out using the opt-out facilities provided in the communication.

 7. Cookies

We use “cookies” to collect information about you and your activity across our site. A cookie is a small piece of data that our website stores on your computer, and accesses each time you visit, so we can understand how you use our site. This helps us serve you content based on preferences you have specified. Please refer to our Cookie Policy [below] for more information.

8. Limits of our policy

Our website may link to external sites that are not operated by us. Please be aware that we have no control over the content and policies of those sites, and cannot accept responsibility or liability for their respective privacy practices.

9. Changes to this policy

At our discretion, we may change our privacy policy to reflect current acceptable practices. We will take reasonable steps to let users know about changes via our website. Your continued use of this site after any changes to this policy will be regarded as acceptance of our practices around privacy and personal information.

We will notify you if we make a significant change to this privacy policy, for example changing a lawful basis on which we process your personal information.

Joanna Bloor and The Amplify Lab


Cookie Policy


Additional Questions?

We use cookies to help improve your experience of https://joannabloor.com and http://www.theamplifylab.com.  This cookie policy is part of the Joanna Bloor and The Amplify Lab’s privacy policy, and covers the use of cookies between your device and our site. We also provide basic information on third-party services we may use, who may also use cookies as part of their service, though they are not covered by our policy.

If you don’t wish to accept cookies from us, you should instruct your browser to refuse cookies from https://joannabloor.com and http://theamplifylab.com, with the understanding that we may be unable to provide you with some of your desired content and services.

What is a cookie?

A cookie is a small piece of data that a website stores on your device when you visit, typically containing information about the website itself, a unique identifier that allows the site to recognise your web browser when you return, additional data that serves the purpose of the cookie, and the lifespan of the cookie itself.

Cookies are used to enable certain features (eg. logging in), to track site usage (eg. analytics), to store your user settings (eg. timezone, notification preferences), and to personalise your content (eg. advertising, language).

Cookies set by the website you are visiting are normally referred to as “first-party cookies”, and typically only track your activity on that particular site. Cookies set by other sites and companies (ie. third parties) are called “third-party cookies”, and can be used to track you on other websites that use the same third-party service.

Types of cookies and how we use them

Essential cookies

Essential cookies are crucial to your experience of a website, enabling core features like user logins, account management, shopping carts and payment processing. We use essential cookies to enable certain functions on our website.

Performance cookies

Performance cookies are used in the tracking of how you use a website during your visit, without collecting personal information about you. Typically, this information is anonymous and aggregated with information tracked across all site users, to help companies understand visitor usage patterns, identify and diagnose problems or errors their users may encounter, and make better strategic decisions in improving their audience’s overall website experience. These cookies may be set by the website you’re visiting (first-party) or by third-party services. We use performance cookies on our site.

Functionality cookies

Functionality cookies are used in collecting information about your device and any settings you may configure on the website you’re visiting (like language and timezone settings). With this information, websites can provide you with customised, enhanced or optimised content and services. These cookies may be set by the website you’re visiting (first-party) or by third-party service. We use functionality cookies for selected features on our site.

Targeting/advertising cookies

Targeting/advertising cookies are used in determining what promotional content is more relevant and appropriate to you and your interests. Websites may use them to deliver targeted advertising or to limit the number of times you see an advertisement. This helps companies improve the effectiveness of their campaigns and the quality of content presented to you. These cookies may be set by the website you’re visiting (first-party) or by third-party services. Targeting/advertising cookies set by third-parties may be used to track you on other websites that use the same third-party service. We use targeting/advertising cookies on our site.

Third-party cookies on our site

We may employ third-party companies and individuals on our websites—for example, analytics providers and content partners. We grant these third parties access to selected information to perform specific tasks on our behalf. They may also set third-party cookies in order to deliver the services they are providing. Third-party cookies can be used to track you on other websites that use the same third-party service. As we have no control over third-party cookies, they are not covered by The Amplify Lab’s cookie policy.

Our third-party privacy promise

We review the privacy policies of all our third-party providers before enlisting their services to ensure their practices align with ours. We will never knowingly include third-party services that compromise or violate the privacy of our users.

How you can control or opt out of cookies

If you do not wish to accept cookies from us, you can instruct your browser to refuse cookies from our website. Most browsers are configured to accept cookies by default, but you can update these settings to either refuse cookies altogether, or to notify you when a website is trying to set or update a cookie.

If you browse websites from multiple devices, you may need to update your settings on each individual device.

Although some cookies can be blocked with little impact on your experience of a website, blocking all cookies may mean you are unable to access certain features and content across the sites you visit.

Policy updated March 2020.

If we’ve not answered questions about our terms of service and/or privacy policy please feel free to reach out.

Contact us here.

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